Top 5 Communication Apps Performance in Oman Q1 2024

In Q1 2024, the top five communication apps in Oman exhibited diverse performance trends in downloads, revenue, and active users on a unified platform. Here's a detailed look at how each app fared during the quarter.

WhatsApp Messenger experienced a fluctuating trend in weekly downloads, starting at around 17.6K in the first week of January and peaking at approximately 23.3K in mid-March. Weekly active users showed a steady increase, beginning at 3.1M and reaching about 3.2M by the end of March.

imo-International Calls & Chat saw a varied performance in weekly downloads, with numbers ranging from 13K to 17.2K throughout the quarter. Weekly revenue peaked at $3.6K at the end of January and experienced minor fluctuations, ending the quarter with around $2.5K. Active users hovered around the 900K to 950K mark, showing slight dips and rises.

WhatsApp Business showed a consistent increase in weekly downloads, starting at 10.8K in early January and climbing to 14.5K by mid-March. Active user numbers also trended upward, beginning at 538K and reaching approximately 578K by the end of the quarter.

Snapchat had a steady number of weekly downloads, fluctuating between 10.2K and 16.7K. Weekly revenue saw a peak of $8.4K in the last week of March, with other weeks showing values between $6.7K and $8.1K. Active users maintained a steady trajectory, starting at 1.1M and ending the quarter with approximately 1.1M users.

Messenger saw an upward trend in weekly downloads, starting at 7.6K in early January and reaching 12.2K by the end of March. Revenue varied greatly, peaking at $367 in mid-March. Active users remained relatively stable, beginning at 509K and ending the quarter with around 524K users.

For more detailed insights and data, visit Sensor Tower.